Dimond Night Out -June 4th 6-8:30pm
DIMOND NIGHT OUT is June 4th from 6pm - 8:30 pm
Buy your $20 passport for a fun evening stroll around the Dimond Business District. Check out 24 participating restaurants and merchants for a delicious sample or goodie bag. There will be entertainment by GroWiser Band and Jumpy House at the 2-Star Market parking lot. Join our facebook page for a daily highlight of each participant!
Please support the participating merchants and services who are members of the Dimond Business & Professional Association. Dimond Night Out proceeds support local non-profits.
DIMOND NIGHT OUT Passports are on sale for $20 at:
KELLY’S CORNER -2029 MacArthur Blvd.
PAWS & CLAWS -3436 Dimond Ave
DIMOND CAFÉ -3430 Fruitvale Ave.
FLAVOR BRIGADE -3540 Fruitvale Ave.
Sponsored by:
The Montclair Lions Club: contact Howard Neal
Dimond Business & Professional Association
Dimond Improvement Association
DIMOND NIGHT OUT will feature samples from:
1812 Coffee Company 2-Star Market
Barcenas Antiques Upholstery Cybelle’s Pizza
Dimond Cafe D imond Improvement Association
Dimond Chiropractic Center Farmer Joe’s Marketplace
Flavor Brigade Giant Burgers
Hive, The Place to Bee (opening soon) Kelly’s Corner
La Farine Bakery Little Caesars
Los Comales Taqueria NAMA Sushi
Oakland Acupuncture Project Ole! Burrito Express
Paws & Claws Natural Pet Store Peet’s Coffee & Tea
Pico Paco #2 Romano Pizza
Southern Cafe Tomy’s Party
Tomys Party
Check out Tomys Party, our newest Dimond Business Member at 2904 Fruitvale Ave., in Oakland. They offer flowers, ballons and all the party favors you need for any special event!
“Earth Day” Dimond business district clean up
Paws & Claws is sponsoring a “Earth Day” Dimond Business District Clean Up
Saturday April 20th, 9 am -12 pm
Meet in front of Paws & Claws, 3436 Dimond Ave., off Mac Arthur Blvd. at 9am. Some tools will be provided, but we recommend bringing gloves.
Following the clean-up, there will be Romano’s pizza for humans, treat goody bags for dogs & cats, plus a chance to win a earth friendly pet gift basket!
Sign up early for a chance to win a pet gift basket! The drawing will take place after the clean-up at 12 noon. For more info check out Paws & Claws facebook events page.
24th Annual Sequoia Variety Show
Friday, March 15 at 6:30pm (doors open at 5:45pm)
Sponsored by the Sequoia Dads’ Club
Proudly supported by Dimond merchants
Sixty Sequoia Elementary School students have been practicing hard for many weeks with one goal in mind. These young stars will dazzle the audience with their variety of talents, from Song & Dance, to Comedy & Magic, to Martial Arts & Plate Spinning (yes, you read that right), and more. (Performers will meet for one last mandatory rehearsal on Thursday at 6:30pm.)
The show is this Friday, March 15th. Doors open at 5:45pm and the lights fade promptly at 6:30pm. Come early to buy tickets ($5 adults, $2 kids, free for pre-K), get Chinook books, socialize, and grab good seats. You can also buy raffle tickets for exciting prizes! Winning raffle numbers will be called throughout the show. We’ll also be selling refreshments at the intermission.
We hope to see you there!
Become a Member! Renew!
To be featured on this website, you must be a member of the Dimond Business & Professional Association (DB&PA).
We are currently signing up members for 2013. The deadline to join with full benefits is March 15, 2013.
For more information, and to obtain the form, click here.
Thank You “Keep Dimond Clean”!
Since 2008, Dimond Improvement Association (DIA) Board Member Kathleen Russell has organized and led litter walks and other beautification projects in Dimond, collecting over six thousand pounds of litter per year from our streets. Her efforts, and the many volunteers who join her, have made a huge positive contribution to the Dimond Business District. The merchant members of the Dimond Business & Professional Association can’t thank you enough for your dedicated efforts.
Dimond Winterfest! Saturday, December 1
Dimond Winterfest
Saturday, December 1, 10am-2pm
Dimond Recreation Center
3860 Hanly Rd
Oakland, Ca 94602
510-482-7831
Celebrate the holiday season with the spirit of giving & shopping locally! Enjoy the opportunity to buy unique holiday gifts from local artists, merchants from the Dimond district along with free arts & crafts making. Many thanks to Robin Goodfellow and Ruth Villasenor for the help!
For more information on event or for a booth, contact Michelle @ 510.482.7831
Bring your Cameras for your visit with Santa!!
And don’t forget Michelle’s Famous Holiday Gift Raffle!
1 ticket free with event sign-in…more are just 50 cents each or 3/$1
All event proceeds go to Dimond Rec Scholarship Fund
New Bike Racks Installed in Dimond
More than a dozen new bike racks were installed in the Dimond Business District in November. While some of them were slated for the neighborhood by the Fruitvale Alive! project, Stan Dodson, DB&PA Co-chair and La Farine Bakery Manager, and Bruce Stoffmacher from Councilmember Schaaf’s office, were able to get a few extras installed near Farmer Joe’s Marketplace, La Farine Bakery, and popular coffee shops.
Howl-o-ween Pet Parade & Costume Contest
On Saturday, October 27th, Paws & Claws is gearing up for their 9th Annual “Howl-o-ween” Pet Parade & Costume Contest in the Dimond District. This year’s event is a collaboration with the Dimond Public Library.
Starting at 11am at the Dimond Branch Library – 3565 Fruitvale Ave. – Robin Goodfellow will be showing kids how to create Halloween themed paper cutouts. Librarian Sarah Hodgson will follow with some scary storytelling.
And then at 2pm, folks who want to parade thru the Dimond business district collecting treats will meet in front of Paws & Claws – 3436 Dimond Ave. (off MacArthur). Everyone is welcome to participant in the parade; of course, we’d love to see pets, kids, and adults with some fabulous costumes. After the parade we’ll return to Paws & Claws, for a chance to win some fun prizes as folks compete for the Best Human & Pet costume. This annual celebration includes some of the best dressed costumes you’ll ever see. Download the flyer here.
Paws & Claws
A Natural Pet Food Store & Grooming Spa
3436 Dimond Ave. (off MacArthur)
Oakland, CA 94602
510-336-0105
www.pawsnclawsoakland.com
Become a fan: http://facebook.com/pawsandclawsoak
Follow us: https://twitter.com/pawsandclawsoak
Raise you Stein at OAKTOBERFEST, Sat., Oct. 6
Oaktoberfest celebrates the history, the flavors, and the people of the Bay Area. Oakland’s Dimond District hosts this one-of-a-kind Fall Festival (combining Oktoberfest with Oakland), welcoming thousands with craft beer & food, entertainment, arts, and ecology. The Dimond continues a tradition as an entertainment destination, begun in the early 1900’s when Beer Gardens and German vacation resorts lined the boulevard. Oaktoberfest will bring world-class beer to the tented beer hall, serving steins of traditional German flavors and regional brew pub favorites.
Highlighting this years festival will be a traditional Biergarten, Eco Fair, Kid’s Area with Root Biergarten, German style homebrew competition featured in the homebrewers’ alley, and vendors from around the Bay. Celebrate Oktoberfest, Oakland style, in the Dimond at Fruitvale and MacArthur.
Hosted by the Dimond Improvement Association and the Dimond Business & Professional Association, the Oaktoberfest event brings together elements of the district vision for a one day, everyone welcome, family-friendly craft beer festival.
Trailhead: Dimond District
Just two blocks from the heart of the Dimond Business District (at Fruitvale Ave & MacArthur Blvd), the Dimond Canyon Trail System consists of approximately 2.5 miles of nature trails that stretch, twist, and roll from Dimond Park at the bottom, to Monterey Blvd at the top. There, a tunnel under Hwy 13 connects Dimond Canyon to Joaquin Miller Park.
Join this lush, wooded trail system from Dimond Park or at four distinct trailheads: at the bottom of El Centro Ave (across from Dimond Park), at the end of Benevides Ave (off El Centro Ave), at the end of Bridgeview Drive (off Leimert Blvd in Oakmore), and at Monterey Blvd (between Park Blvd and Leimert Blvd).
Since May of 2011, the Dimond Business & Professional Association (DB&PA) has partnered with the Dimond Improvement Association (DIA) and Friends of Sausal Creek (FOSC) to restore, enhance, and promote the trail system. Trails have been widened and shored, brush has been cut back and cleared, and DB&PA Co-chair Stan Dodson has led over 200 people in a series of hiking tours. Stan boasts, “The Dimond Canyon Trail System is an amazing resource for our business district, literally connecting us to hundreds of miles of trails via Joaquin Miller Park and the Bay Area Ridge Trail.” In fact, Stan led a thirteen mile hike all the way from Dimond Park to the Steam Trains in Berkeley’s Tilden Park!
To finish the project we started over one year ago, the non-profit DIA has established a special fund. Trail maintenance is on-going, but we plan to produce a Dimond Canyon specific trail map that will highlight the trailheads mentioned above and will include details such as trail names, preferred routes, and trail-segment distances. We also hope to install special signage at each trailhead to educate trail-users about Sudden Oak Death (SOD), so we all can help prevent its spread. To learn more or to contribute to this fund, please email dimondhikes@yahoo.com, or DONATE TODAY AT LA FARINE BAKERY in DIMOND: 3411 Fruitvale Ave (100% of the proceeds collected will be transferred to the DIA’s fund).
See the Montclarion article from September 20, 2012 here.
Visit FOSC’s website – sausalcreek.org – to learn more about this amazing natural resource; download their pdf map here.
See you on the trails!
Paws & Claws Art Reception: Friday, July 20, 6pm — 8pm
Paws & Claws
A Natural Pet Food Store & Grooming Spa
3436 Dimond Ave. (off MacArthur)
Oakland, CA 94602
510-336-0105
www.pawsnclawsoakland.com
Become a fan: http://facebook.com/pawsandclawsoak
Follow us: https://twitter.com/pawsandclawsoak
In our Art Gallery:
Christopher J. Fuzi, Paws & Claws’ current artist, is a professional graphic designer and photographer who received a Bachelor of Science in Graphic Design, from The Art Institute of California in San Francisco. Christopher gravitates towards photography with expression, interaction and emotion. In an instant, he captures a story where the eyes tell it all.
Born in Buffalo, NY, and now residing in the Bay Area, he quickly realized at an early age that he loved photography. Throughout his education and career he has expanded his visual inspiration, to include; weddings (video and still), event photography, landscapes, time-lapse, portraits, fashion and abstract subjects.
Stop by Paws & Claws to check out his amazing photographs. Prints and Frames are $100 each. On his behalf, Paws & Claws will donate 10% of each print to the Oakland Animal Shelter.
If you are interested in having Christopher photograph your loved ones, contact him at 716.860.8161 or email him at christopher.fuzi@gmail.com
Dimond Park Open House & Picnic
Dimond Park Open House & Picnic
Sunday, July 15, 2012
11am-3:30
Circus Bella is coming to Dimond Park next Sunday, July 15. The stunning performers will be accompanied by an All-Star orchestra led by Rob Reich. Invite your friends and family and plan to pack a picnic lunch. Bring a blanket to reserve your space before noon. http://www.circusbella.com
The 8th Annual Dimond Park House & Community Picnic features an afternoon of fun for all. Here is the schedule of events between 11am and 3:30pm:
• Arts and Crafts by Dimond’s Rec Center Staff and Robin Goodfellow, 11am-3:30pm
• Free BIKE-Mobile tune-ups for youth or adults who BIKE to The Open House /Picnic http://bike-mobile.org/, 11am-3:30pm
• Zumba Fun Raiser – Dimond Tennis Courts, 11:30am-noon
• Circus Bella @ Noon
• Dimond Gentle Yoga Demo – Circus Stage, 1:30 pm
• Lions Pool Free Swim, 2:30-3:30 pm (sign up at the pool starting at 11am to reserve a spot)
Dimond Park is located along Fruitvale Avenue, 2 – 3 blocks toward the hills from Farmer Joe’s. You can enter the park from Fruitvale as well as from Dimond Ave., Wellington Ave. or Hanly Road.
This is a great opportunity to explore the beautiful Dimond Park, featuring a popular Recreation Center, great family barbecue picnic areas, a wonderful play structure for small children, tennis courts, pool, Sausal Creek and trails into Dimond Canyon. Come meet Michelle Doppelt, our dynamic Park Recreation Supervisor (510-482-7831), your Dimond neighbors and community organizations in a relaxing, no-cost outdoor setting.
Celebrate Farmer Joe’s 6th Anniversary in Dimond!
Join the celebration! Come for the party, come for the community.
Farmer Joe’s 6th Anniversary
This Saturday, June 23 from 1p-4p.
FREE barbeque, live music, and lots of fun!
Raffle at 4:15pm; no purchase necessary but winners need to be present.
3426 Fruitvale Ave. – Dimond
http://www.farmerjoesmarketplace.com/
Dimond Night Out – Tuesday, June 5, from 6pm–8:30pm
Dimond Night Out
Tuesday, June 5, 6pm – 8:30pm
Purchase a “Passport” for $20 and visit 18 participating restaurants and merchants. Sample and snack your way through tasty treats. A fun evening for residents and visitors.
This restaurant and merchant walks is co-sponsored by the Lions Club and the Dimond Business & Professional Association. Proceeds benefit local non-profit organizations and charities.
Purchase your official Passport soon and start planning your June 5 walk around Dimond. Passports may be purchased at Kelly’s Corner at 2029 MacArthur Blvd.; “bells & whistles” at 2011 MacArthur Blvd.; and, Paws & Claws at 3436 Dimond Ave. Local non-profit organizations are also selling Passports including the Dimond Improvement Association, Fruitvale Presbyterian Senior Center, and Dimond Park Rec Center.
For more information email info@shopdimond.com, or stop by one of the merchants listed above to purchase your Dimond Night Out Passport.






